In 1896 Guido Guidi, Giovanni Rosellini and Gino Ulivo established "Conceria Guidi Rosellini" at Pescia in Tuscany, establishing the iconic Guidi 1896 brand. Here the art of leather tanning can be traced to the Middle Age, when a guild of Tanners and Shoemakers existed since the XIV Century. The passion for leather and respect for tradition is the basis of Guidi shoes, creating footwear that's handmade by artisans and finished with Goodyear and Norwegian welts. Guidi 1896 uses secret tanning techniques passed down through generations. These techniques allow for a stronger, yet softer leather used for Guidi shoes and bags that don’t exist anywhere else in the world.
In 1896 Guido Guidi, Giovanni Rosellini and Gino Ulivo established "Conceria Guidi Rosellini" at Pescia in Tuscany, establishing the iconic Guidi 1896 brand. Here the art of leather tanning can be traced to the Middle Age, when a guild of Tanners and Shoemakers existed since the XIV Century. The passion for leather and respect for tradition is the basis of Guidi shoes, creating footwear that's handmade by artisans and finished with Goodyear and Norwegian welts. Guidi 1896 uses secret tanning techniques passed down through generations. These techniques allow for a stronger, yet softer leather used for Guidi shoes and bags that don’t exist anywhere else in the world.
