Incarnation SRL was founded in 2009 by Keita Ogawa. He learned his craft from Backlash, a skilled leather artisan designer Isamu Katayama in Japan. Ogawa currently resides and operates his fully realized brand in Florence, Italy where he exclusively collaborates with world renowned leather tanner, Guidi. Ogawa's passion is about leather jackets, shoes, bags, and accessories with a focus on menswear and has added womenswear to his collection.